In early February 2009 plans for the Clinch River Farmers’ Market were created and developed. The market is to be housed in a newly designed structure that will be called the Appalachian-Eco Center. The structure will be built in the core of the downtown area in an existing alley. The newly developed area will be known as Market Square and will host numerous events. The Clinch River Farmer’s Market will be one of several events taking place at the center. The guidelines for managing the market were developed by a steering committee made up of St. Paul Town Council, St. Paul IDA, St. Paul Tomorrow, Inc., Clinch River Farmer's Market managers, and the local producer/grower community. The Clinch River Farmer's Market Committee works under the direction of the steering committee, and three market managers volunteer their time to create a marketing atmosphere where Virginia Grown products are made available to the citizens of the region. The Famer's Market Committee works to insure that the growers, producers / crafters are taken care of each market day. The market opened on April 25, 2009 with a Grand Opening Celebration on June 6. Educational outreach projects along with entertainment were planned and scheduled for each market Saturday. The committee worked with an artist and developed a market logo to incorporate into their sales campaign. Banners, billboards, brochures, street signs, newspaper advertisements, T-shirts, etc promote the market locally and regionally. Several counties in the region are represented at the new market; such as Wise, Dickenson, Russell, Scott and Washington. The Clinch River Famer's Market is situated in the geographic center of Southwest Virginia, and has the broad vision of outreach and promotion for the region. Market Square also houses a historic house, which will be renovated by the years end, and will house The Heart of Appalachia Tourism Authority which promotes the entire region of Far Southwest Virginia.